Lead Generation Training
Learn about lead generation and conversion optimisation (CRO)
Squeezing every last drop of performance from your website and marketing campaigns
Lead generation, conversion optimisation, customer retention, repeat purchases, customer loyalty, increased engagement.
All can be delivered with the right know how and the right approach.
In this module we will cover what is meant by the website lead generation.
We will cover:
* the process of lead generation
* how the elements of the marketing mix form part of the process and what they mean
In this module we will cover the steps required for you to be able to implements a lead generation process for your website.
This module will include:
* knowing your customer
* knowing your product/service
* knowing your competition
* how to communicate effectively (tone of voice)
In this module we will teach you all about conversion rate optimisation. Covering what it is and how you can make improvements to your own website to increase interaction and conversion.
This module will include:
* Customer journey
* Colours and content
* Steps (simplification)
* Error free code
* Relevant content and images
All of our training is carried out at our offices in Northampton.
Training is charged per person and we will always put together a unique, cost-effective package based on your requirements and the strategy required for your website.
Please note that there is a maximum of 3 people per training session for this lead generation training course.
Most courses run for a maximum of 4 hours.
Please complete the form to book your training